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  • Jul
  • 04
  • 2008

Test With 5 Users (Alertbox)

Best results of usability testing can be achieved with only 5 users.

The main reason is that it is better to distribute your budget for user testing across many small tests instead of blowing everything on a single, elaborate study. Let us say that you do have the funding to recruit 15 representative customers and…

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  • Jun
  • 12
  • 2008

The Statistics Behind Digg: What Makes the Front Page

How long does it take to get promoted? What category is it best to submit to? What is the best time of day to submit a story? Between 2 and 24 Hours, Linux/Unix, and Evening. This article is full of statistics to help YOU get on the Digg Front Page.

While both of these articles are quite interesting, I think the greatest indicator of success on Digg is something I’ve been calling ‘Promote Rate’. Basically, it is the percentage of stories of a given set of…

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  • May
  • 07
  • 2008

The Stats Are In: You’re Just Skimming This Article - ReadWriteWeb

Earlier this this year, we commented on the infamous Steve Jobs quote “…the fact is people don't read anymore,” arguing that, people do read, they just prefer to do it online. However, in this transition from page to screen, a question has risen: are people really reading online content or just scanning page? Apparently, it's the latter.

I typically scan all my unread subject lines throughout the day. If something looks interesting, I start reading - if it looks like I can get the gist of it in a couple of minutes or less, I go ahead and read (or skim it now). If it…

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  • May
  • 07
  • 2008

The State of the Facebook Platform

Dying?

Nobody knows how committed Facebook is to improving the platform or the role applications are meant to play in the overall Facebook ecosystem. Signals like the reduced level of direct participation in the developer community, increasingly…

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  • May
  • 01
  • 2008

Twitter Gaining Momentum But Still Niche

Year on year, Internet visits to Twitter.com are up 8 fold. In the past three months, visits have more than doubled and traffic continues to climb, up 60% in the past month.

Whilst Twitter continues to be a niche website, it also continues to enjoy strong growth. Clickstream data helps us to understand that this growth is both from new users and repeat visitors. This is good news for Twitter and we'll continue to…

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  • Apr
  • 28
  • 2008

Morgan Stanley’s March Internet Trends Report: Social Applications Dominating

Morgan Stanleys Internet Trends report from last month takes a big turn from previous reports - the focus is nearly 100% on social applications and how they are taking over the Internet (Yahoo apparently read it).

Live.com is not a social website (assuming they are referring to the search engine Live.com). But MySpace (obviously) is. The slide in question that you pulled the key takeaways from (#8) is highlighting sites which moved…

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  • Mar
  • 31
  • 2008

Stats Junkies Get Another Fix: Woopra

Want to talk to the people visiting your blog in real time via a chat request? Thats just one of the features of new stats/analytics startup Woopra. Think Google Analytics or Nuconomy, but in real time.

It’s worth noting that the request to chat can be ignored if you want, but certainly does bring to your attention that you’re being observed. I was on the receiving end of this while Cali was testing, and enjoyed the…

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  • Mar
  • 29
  • 2008

10 Millionth Article Written on Wikipedia

The ten millionth article has been written on Wikipedia - a Hungarian biography of of 16th century painter Nicholas Hilliard (English version here).

Congrats to the Wikimedia Foundation… despite all the criticism it seems to draw nowadays, Wikipedia will forever be remembered a one of the hallmarks of this new technological era. I really hope it continues to so effectively serve the…

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  • Feb
  • 29
  • 2008

What Does the Internet Look Like? [map]

Why China has as many IP addresses as an American university, which ISP should be called “Spamalot,” and more.

Information moving through cyberspace travels in tiny packets that hopscotch around the world. Using data from a two-week stretch in April 2005, the Cooperative Association for Internet Data Analysis (CAIDA) traced these packets'…

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